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Contractor Branding & Video Production

If you’re a contractor, your brand should work as hard as you do. That’s why we focus on visual branding and video storytelling that connect with local homeowners and property managers. First, we define your look, tone, and message. Then, we capture your work on-site with video, drone footage, and interviews. Whether you pour concrete in Clovis, frame homes in Tower District, or wire new builds near River Park, we create media that shows your skill. In the end, your brand earns attention—and your business grows.

Let’s Work Together

A Strong Brand Builds Better Clients

Homeowners trust brands they recognize. So, we build visual branding that looks professional across every touchpoint. First, we design or refine your logo, color palette, and typefaces. Next, we create vehicle decals, uniform graphics, and signage that reinforce your identity. Meanwhile, we align your branding with your niche—whether that’s roofing, plumbing, or general contracting. After that, we apply it to your website, proposals, and social posts. As a result, you show up with confidence—and stand out in a crowded market.

Video That Shows Your Craft in Action

You do high-quality work—so your video should show it. That’s why we capture your projects in real time, on real job sites. First, we plan storyboards and key scenes that highlight your services. Then, we film progress shots, team footage, and satisfied customers. For example, we use drone video to showcase roofing, framing, and concrete work in the Central Valley. After editing, you get polished, branded videos ready for your website, social platforms, and lead funnels. So, instead of telling people what you do, you show them—and win their trust.

Built to Support Sales & Marketing

Strong branding and video don’t just look good—they help you close. First, we create testimonial reels and service highlight videos. Then, we add these assets to your proposals, ads, and social media. Meanwhile, we structure your content so it’s easy to reuse—on websites, estimate forms, and referral emails. After that, we measure engagement and make recommendations. So, instead of chasing leads, you start attracting the right ones.

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Working With Us

Local Visuals for Local Markets

We specialize in contractors across Fresno and Clovis. Whether you service Old Town Clovis homes or commercial buildings near Fig Garden, we tailor your branding and media for your market. Additionally, we feature familiar landmarks, local clients, and region-specific visuals in every shoot. Because your audience is local, your content should feel local too. As a result, you build credibility faster—and book jobs from homeowners who trust local pros.

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Years Of Experience
19
Projects
800
The Difference

Built on Experience, Proven by Results

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Quality Over Quantity

Every Project Crafted with Purpose and Precision.

1

Personalized Attention

We work closely with each client to deliver custom creative solutions that reflect their unique brand and voice.
2

Creative Strategy First

Every project starts with a custom strategy built around your goals, industry, and brand identity.
3

Full-Service Solutions

From video and photography to web design and SEO, we offer everything under one roof for consistent results.
4

Tailored for Your Industry

We specialize in content and marketing that speaks directly to your customers—whether you're a restaurant, contractor, or e-commerce shop.
5

High-Quality Visual Media

Our team produces stunning, professional videos and photos that elevate your brand’s image across platforms.
6

Long-Term Growth Focus

We don’t just create—we build systems to support long-term visibility, engagement, and business growth.

Frequently asked questions

Can you film on active job sites?

Yes. We schedule shoots that work around your job flow and safety needs.

What types of contractors do you work with?

We work with HVAC, roofing, plumbing, electrical, and general contractors.

Do you offer monthly video content or branding updates?

Yes. We offer retainer packages for ongoing content, updates, and marketing support.

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Testimonials

Joe OestreichMarilyn Hickey Ministries

Jen from Weaver Crafted is very creative and has a great eye for color, fonts, and the visual arts which is demonstrated in the video projects she completes. Steady producer with high quality, broad technical knowledge of current and upcoming trends, and excellent at research. Good at matching video b-roll footage to specific product spots, helping to communicate the product's features.

Sal QuinteroFresno County Board of Supervisors

Jen of Weaver Crafted is well regarded by myself and my staff due to the passion and dedication she shows for her work and the community. Ms. Pan has assisted the County Board of Supervisors, and is actively building relationships at all levels of the community. Her multi-media and business and skills demonstrate she would be a good fit and advocate for any organization she is associated with.

Katie ShobeIndependent Electrical Contractors Rocky Mountain

Jen is the most amazing photographer and videographer there is out there anywhere! I have never been able to find another videographer or photographer that can meet or beat the quality that she brings.

Scott WilkinsonDuncan Enterprises

Jen is very capable in her job and handles most assignments with relative ease. I have the utmost confidence that Jen can manage complex projects from start to finish.

Jessica LedezmaHappy Client

OMG Jen!!! We are so happy with the photos and I want to thank you for making special memories for us!!! I am hoping we can book you for February 1st !!

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